
Purple Lizard became Hermann’s way to tell them.

For every epic daylong journey in the Rocky Mountains, there was a great after-work exploration in Pennsylvania that so few people knew about. The degree earned him a job in Denver, working for Trails Illustrated of National Geographic Maps, seemingly a dream job for an avid mountain biker.īut the 18-month jaunt made him realize how much he loved Pennsylvania. He knew that he preferred classes related to art and writing and design over other topics, and he found geography to check all of those boxes.

When he returned to Penn State, he knew a little more about what he wanted to do.

He spent his 20s working in the outdoor retail industry while exploring the region’s forests. Hermann started the company after earning a geography degree, but the story begins long before that.Īfter high school, he sought an engineering degree from Penn State, but soon realized it wasn’t right for him. “And I’m hopeful that this will start to influence their lifestyle choices long term.” “Right now, you’re seeing a tremendous amount of people who are suddenly spending a lot more time outdoors,” Hermann said.

Since March, he’s seen an uptick in the number of people seeking social-distancing solace in the forests via hiking, biking, boating and other activities for which Purple Lizard was designed to promote. Since 1997, he’s parlayed his love of geography and outdoor landscapes into his business venture. Hermann, founder of the adventure map company Purple Lizard Maps and a 1995 Penn State geography alumnus, said he founded the company after attending the University and realizing how little people knew about the area that surrounds them.
